About the Dead Sea

The Magic Lives On

“An awesome and miraculous place”

The Dead Sea forms the lowest part of the Jordan Valley and at 392m below sea level is reputed to be the lowest natural water area on Earth. In fact, its sea bed is 800m below sea level.

What’s in a Name?

Notwithstanding its awesome (and unjustified) name, this sea has been famous for thousands of years for its miraculous curative and cosmetic properties, and as a true source of life and blessing. The reasons for this are manifold.


The Science behind the Magic

Three million years ago, due to a faulty geological movement, sea waters were able to penetrate the Dead Sea valley where, combining with a variety of mineral sediments, they formed a vast lake. High evaporation caused by the very dry climate increased the saline concentration of the water which resulted in natural precipitation of the salts, chalk and gypsum, and this created thick white layers across the surface which are still apparent today. In fact, the Dead Sea water has a saline factor of 33% – ten times that of any other open sea.

Since then however, the Dead Sea has become landlocked and totally dependent upon the numerous natural thermal springs that flow into it from the steep escarpments surrounding its shores. These springs release abundant quantities of hot mineral waters uniquely rich in a variety of health-giving minerals such as sulphur, bromine, iodine, magnesium, potassium, calcium, sodium, and many others.

A Source of Healing for Hundreds of Years

For hundreds of years, the special combination of these minerals has helped to relieve the irritation and itching caused by skin complaints such as eczema, psoriasis and acne, as well as stimulating blood circulation and cell rejuvenation. Indeed, thousands of people from all over the world who suffer from skin diseases – in particular psoriasis – visit health spas on the shores of the Dead Sea to improve their conditions by immersing themselves in the therapeutic waters.

The minerals of the Dead Sea form the basis of our Dead Sea products.

The Malki Family

The Malki family can trace its roots to Livorno, Italy – a town they left hundreds of years ago for Jerusalem and the Galilee hills in Northern Israel. Not only were the Malkis remarkable for their decision to leave their origins behind, but also for their pioneering production of natural soaps based on olive oil, palm oil and coconut oil.

Following the Arab pogroms in the early 1900’s, the Malkis relocated and continued production in Rhodes and Turkey where that government’s ban on the use of animal fats helped to establish the reputation of the family business.

In 1948, the Malkis returned to Israel. Today, at their Beit Dagan farm, where various medicinal and other herbs are grown, the Malkis are a living legend that dates back to the Bible. They express this legend in the excellent line of natural cosmetics and toiletries called Malki Dead Sea.